Lecture 4: Print

So like in most of the lectures, I didn't really have a great understanding of what today's lecture was about but I got a few little bits here and there about the importance of print and a little bit of its history. Whilst I didn't understand it, it's not to say it wasn't interesting because the idea that print had and still has a major impact on society is in fact quite fascinating and I was actually surprised to learn that print had and has such a major impact and influence on societies around the world.

I also leanrt that print doesn't necessarily mean or relate to a pretty pattern printed onto wallpaper or a poster, in fact print wasn't even considered an art form until many years after its creation. In the beginning print was created as a way of mass communication; used as a tool to spread a message or belief without it being mutated by people's understanding of it (like how the message passed along in a game of chinese whispers never comes back the same).

Despite not understanding most of the content of the lecture, as I feel that it was mostly just a jumble of jumping from one topic to the other, I did manage to gain an understanding of the importance of print and how influential it can be. Not only that but I have an understanding of how print could and was used as a tool of manipulation particularly when used in propaganda pasters for WW1 and WW2.
Overall, print is something I should always consider when creating work even if it's just when creating tags for exhibition work as it is likely to be the most powerful and influential tool of mass communication.